Wildwood, NJ (July 17, 2013) –  School of Rock owner Michael Morpurgo played venues around the world before discovering the power of teaching kids to play real, live rock shows. Now he uses his three schools to instruct adults and kids from age 7 to 17 how to rock on stage and in life. Hand in hand with his passion for teaching music, Morpurgo is revitalizing free, live music in Wildwood, NJ. And it turns out Will and Jack Morey have the perfect venue.

“It’s a wonderful opportunity for my students to perform at artBOX on the boardwalk,” stated Morpurgo. “After all, Wildwood is considered by many to be the birth place of Rock and Roll.” Every weekend through Labor Day, Morpurgo’s students from his Doylestown, Philadelphia and Princeton School of Rock will be performing at artBox located at Adventure Pier on the Wildwoods Boardwalk. Morpurgo’s goal is to have his rock prodigies showcase their musical skills and entertain the masses. In addition Morpurgo has invited students from other area Rock Schools located throughout New Jersey, Delaware, Pennsylvania & New York to share the stage this summer at the artBOX.  

Jack Morey is thrilled to partner with the schools. “My brother Will and I are always searching for new entertainment ideas,” said Jack Morey, second generation partner of Morey’s Piers and leader of the artBOX visionary team.  “artBOX is quirky, nostalgic, cutting edge, and a true celebration of the visual and musical arts at the Jersey Shore. It’s just the thing that belongs on the Wildwoods Boardwalk.”

The School of Rock takes students from the lesson room to the stage, developing both their confidence and musicianship with programs designed for all skill levels. They teach guitar, bass, vocals, keyboards, drums and combine weekly private music lessons and group band rehearsals to prepare students to take the stage in front of live audiences in an authentic concert setting. To date our students have played thousands of concerts, to more than 100,000 people, at such legendary venues as CBGB’s, The Trocadero, The Knitting Factory, The Whiskey, The Roxy, The Experience Music Project, The Big Easy and BB King’s Blues Club in Times Square.

Morey’s Piers & Beachfront Waterparks is a classic seaside amusement park located on the Wildwoods’ boardwalk in Wildwood, New Jersey. The park has been family owned and operated since 1969 and is currently run by 2nd generation Morey Brothers, Will and Jack. Morey’s Piers has over 100 rides and attractions. It includes three amusement piers and two beachfront waterparks.

Adventure Pier embarks on a new artistic journey this summer with the introduction of [artBOX], a 10,000 square foot interactive artists’ colony.  Visual and musical arts come together with the traditional loud, upbeat boardwalk way of life.  Made up of 11 brightly colored re-purposed shipping containers, [artBOX] boasts artists-in-residence crafting unique works of art and features 5 artist studios, Tokyo 4B [the ART of Sushi] and the Exit Zero Museum Shop all in a 10,000 square foot space.